Taco Bell has tapped Paris Hilton to launch its first ever hot line and front the brand's new campaign, celebrating the return of its Volcano Menu, which includes hot and spicy dishes from the 2000s.
Hilton commented 'Taco Bell's Volcano Menu isn't just iconic, it's the epitome of hot. I am loving being a part of this Y2K revival with my very own hot line and hope fans will take my advice to sliv más'.