Collaborations

Paris Hilton joins forces with Taco Bell


03 07 2023

Taco Bell has tapped Paris Hilton to launch its first ever hot line and front the brand's new campaign, celebrating the return of its Volcano Menu, which includes hot and spicy dishes from the 2000s.

Hilton commented 'Taco Bell's Volcano Menu isn't just iconic, it's the epitome of hot. I am loving being a part of this Y2K revival with my very own hot line and hope fans will take my advice to sliv más'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.